TROLLEE™
What is the TROLLEE?
- A Transformative Smart Retail solution that enhances sales revenue and reduces operational expenses through the application of edge computing technology, AI and analytics.
- A platform for providing shoppers and retailers the benefits of online shopping’s rich data experience along with the “hands-on” physical consumer experience.
- A “delight delivery platform” for shoppers which enhances customer retention and profitability.
- A solution that drives higher conversion rates through “Just-in-time” promotions, while reducing checkout and inventory management expenses.
- A combination of the TROLLEE cart interface, an edge-computing platform, software algorithms and Artificial Intelligence/Edge Intelligence (AI/EI).
Your in-store customized advertising platform
- Serve targeted, just-in-time ads based on a customer’s location and profile.
- Drive higher conversion rates.
- Link purchases to the ad spend, offering a clear ROI to your advertisers.
Large sized, touch-responsive, multimedia hub for content rich engagement experience.
A highly accurate, easy to install and cost-effective indoor positioning system triggers relevant advertisement and messages at the right moment.
AI capabilities* prompt tailored and personalized advertisement prior and post store visit.
Vision analytics capture data to analyze reactions and emotions for customer journey optimization.
*Optional TROLLEE feature
Increase sales. Reduce costs. Make customers happier.
A Completely New Source of Revenue
- With TROLLEE and the Veea Edge Platform’s combined AdEdge digital advertising solution, Retailers benefit from increased sales and new ad-driven revenue sources.
Reduced Operational Complexity and Costs
- Shoppers find what they need more efficiently while checkout is streamlined, reducing staffing requirements.
- Using machine learning and AI analysis of traffic patterns, the store planogram can be highly optimized for most shoppers.
Gain Knowledge of Additional Revenue & Cost Saving Opportunities
- Big Data collected from TROLLEE offers many new revenue and cost saving opportunities to retailers.
- Capture information on traffic patterns, dwell times, shopper behavior and mood throughout the customer journey, and min/mean/max service times to predict satisfaction.
When we say smart – we mean smart.
What’s in store for the future of retail?
Groundbreaking innovation. Global partnership.
TROLLEE proprietary hardware and software capabilities
Customer Journey
TROLLEE precise micro targeting
Edge Advertising
Veea AdEdge™ is an advertising platform that runs at the network edge, on the Veea Edge Platform. It supports "just-in-time" advertising experiences for your customers in retail and out-of-home environments.
- Location-based and prospect-based ad serving
- Local, low latency ad content caching and playout
- Instant, context-based coupon serving
- Local, instant ad conversion attribution
- API for Point-of-sale (POS) integration
- Revolutionizing supermarket retail by bridging the online-to-offline (O2O) customer journey and experience
- Smart shopping algorithms, shopping route planners, facial recognition (as permitted) and big data analytics
- Highly accurate indoor positioning system
- Targeted Ad campaigns with location-based personalized and content rich multimedia and immersive experiences
- Highly interactive and social
- Ability to provide for store staff, social and brand interactions directly through Trollee display while shopping
- Friends & family can participate in immersive shopping experiences with real-time connections
- Highly advanced retail AI platform
- VeeaHub’s 4G/5G backhaul provides for an independent network at retail locations for connected Trollees, displays and other devices on VeeaHub’s mesh network
Aisle-based ad zones
- Defined zones can be of various sizes and shapes
- Ad player cycles thru campaigns assigned to zones
- Every campaign gets a defined share of voice
Understand Actions
Predict Preferences
Enhance Sales & Loyalty
Reduce Operation Costs
Faster, more engaging and most rewarding shopping experience, including pre-arrival and post-arrival stages
- Every advertising campaign is different
- Creatives: dynamic, chained, synced, format
- Timeframes: weekpart/daypart, specific day/time combos, alternating days or weeks
- Displays: specific units, groups, rotations
- Targeting: points of interest, activities, audiences
- Goals: plays, plays/display, total share of voice, daily share of voice, impressions
- Guarantees: fixed-placement, guaranteed preemptible/nonguaranteed, best effort
- Full range of campaign goals & constraints
- Data-driven/responsive creatives
- Scheduling tools optimally assign campaigns to inventory (specific display at specific time)
- Satisfy every campaign
- Maximize total revenue